Hire Offshore Software Professionals To Help Your Business

In the corporate world, any business is only as good as their last great product or idea. Apple Computer was once teetering on the edge of oblivion before roaring back to life with great new products such as the iPod, iPhone and iPad. As the demand for PCs continues to decline, Microsoft is at a similar challenging moment in its life. Once great companies like Motorola’s cell phone business unit, Dell Computers, Nokia and BlackBerry have all faded in spectacular fashion. Even the space shuttles have been retired and NASA is looking to Elon Musk’s SpaceX and other private companies to develop the rockets and associated systems to launch Americans into space from American soil.

Outsourcing is the name of the game for NASA and for corporate titans including Apple and Walmart. Just as China enjoys a near unbeatable position in manufacturing, India is a similar powerhouse in IT and software development. Offshore web development offers remarkable advantages for businesses and individuals who prefer to hire offshore developers at Indian web development firms. Both individuals and businesses want to take advantage of India’s abundant IT manpower and cost competitiveness.
Hire An Offshore Developer
Businesses can hire offshore developers at Indian web development firms who will work exclusively on the hiring company’s project. This gives enormous leverage to the hiring company in terms of ensuring maximum productivity and complete control over a web development project.

Whether you are looking to hire dedicated PHP developer, dedicated Magneto developer, dedicated Drupal developer, dedicated Word-press developer, dedicated Joomla developer, dedicated Open-cart developer, or looking for help with digital marketing, a good offshore development company has you covered.

You can hire these developers that are located offshore after thoroughly interviewing and vetting candidates by Skype, video-conference and even on the telephone. You can hire offshore developers for only as long or little time you need them giving you great flexibility. With offshore development, you can save money but also are spared the HR headache, health insurance hassle, and the paperwork related to on-site hires.

More Than Just Web Development
When your competitors have progressed to cars, you cannot compete with them if you stick to horse-and-buggies. If you want to remain a competitive airline in the 21st century, you have to use the latest models — 777s and 787s — and cannot afford to remain stuck with 20-year-old aircraft models. In the same aspect, an old website can hurt your business if your competitor has a contemporary looking website that uses responsive web design features, the latest HTML5 technology and more bells or whistles.

When users have moved on to smart-phones and Google has made changes to its algorithms to emphasize local search, you need to present your business and its website in a manner that Google will be able to understand and index. When working with a reputable offshore development company, you are able to leverage not only development expertise but also digital marketing ninjas.  Digital marketing is a multi-pronged strategy that is a part and parcel of any modern marketing technology.

Apart from the traditional SEO techniques, the latest in SEO is content marketing and blogging. To promote your company, you have to do smart Search Engine Marketing and Display Marketing. Viral videos are a clever marketing tool that marketers are increasingly using. Only one video (Gangnam Style) has more than a billion views on YouTube but even getting millions of YouTube views is no small achievement from a marketing perspective. The Quiznos marketing video that was a mash up of Game of Thrones and House of Cards achieved that as did the ‘toughest job in the world’ video that was a marketing video for American Greetings to celebrate Mother’s Day. The bottom line is thinking out of the box is necessary to remain ahead and an offshore development company can help you do just that.

Conclusion
It’s only by adopting multiple smart strategies such as choosing to hire offshore developers for not only development help but also digital marketing can help your business thrive in the increasingly competitive world. As always if you need any help or advice with any development or digital marketing, please feel free to reach out to the team at Mind Digital Group.