
Why Is It The Perfect Time To Get An E-Commerce Website Developed?
In the U.S today, more than 62% of consumers with Internet access now shop online at least once a month. Only 1% say they never shop online, according to a recent report by Walker Sands.From the chart below ( fig – 1) the most common types of products bought online in the last year include electronics (69% percent of consumers surveyed purchased online in 2013), books (67%), clothing (63%), household goods (38%), and office supplies (30%).
With the rapid adoption of various online payment methods including banks providing high security for payments online, consumers are moving towards purchasing goods as we can see from this report. The stigma of online purchasing not being safe has been almost fully removed from the consumers of today. We can purchase almost anything online today; household goods, electronics, clothes and anything else you can think of. The attraction of purchasing goods online to consumers is that clients can do it at their own convenience in the privacy of their own home. One of the key requirements for businesses today to be successful is to have an e-commerce website that consumers are able to make purchases online.There are many e-commerce platforms available to businesses such as Magento, Opencart, Woo-Commerce and more. All these e-commerce platforms provide easy product management and content management through an easy to understand administration panel. The website owner can simply log-in into the admin panel and start managing a website. Some features of an admin panel are as follows:
✓ Manage multiple websites and stores from one administration Panel
✓ Manage you product catalogue
✓ Upload images of products
✓ Multilingual support
✓ Updating contents with SEO best practices
✓ Update various discount coupons
✓ Manage orders placed by various consumers
✓ Manage profiles of registered users
✓ Monitor analytics & reporting
✓ Shipping management
✓ Manage multiple payment options
The above mentioned admin panel feature list is just a glimpse of what an e-commerce platform has to offer. The reality is that if you develop a website with the guidance of a good web development company, a good e-commerce platform can be an intuitive management tool which empowers the merchant with endless possibilities.
(Fig – 1 : Source – Walker Sands)
This chart clearly explains that consumers are indeed purchasing goods from various online portals and this trend will only continue to grow. The easy to operate online portals, the saving of time and money for consumers make it an attractive way for shoppers to purchase online.
The report from Walker Sands also explains the top drivers for purchases made online (Fig – 2). The various motivators are; free shipping, 1-day shipping, free returns and exchanges etc.
(Fig – 2 : Source – Walker Sands)
So if you want to get a powerful e-commerce platform, a new website developed or even need ideas on how to increase your online presence. Feel free to reach out to the web development experts at Mind Digital. We are always happy to help with all your development needs.
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